Buy The Easter Bunny is Comin' to Town (1977)

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It's hard to believe that ARTHUR RANKIN and JULES BASS were able to Produce another GREAT 'ANIMAGIC' Easter Special after HERE COMES PETER COTTONTAIL....BUT they did! They were able to do it with the help of FRED ASTAIRE as the narrator and once again ROMEO MULLER as the writer. As far as the music goes, one reviewer is way off base here. One of the most memorable RANKIN/BASS Songs is the theme to this one "THE EASTER BUNNY IS COMIN' TO TOWN TODAY" sung by FRED ASTAIRE and of course "Someone's Gotta Be First." This has also become a family tradition at my home and it's hard to believe the Networks (ABC) stopped airing it. Who forget GADZOOKS the bear? WARNER BROTHERS is to be applauded for this GREAT clam shell cover featuring the ANIMAGIC characters.....now if it could just be released on DVD with THE FIRST EASTER RABBIT starring BURL IVES! Rick Goldschmidt RANKIN/BASS Biographer/Historian

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This is a Rankin/Bass classic and one of my favorite Easter specials. The use of the Mailman character from "Santa Claus is Comin' to Town" creates a wonderful link between the holidays. I easpecially love how all of the Easter traditions are explained in such a whimsical manner!

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I have a copy of the 2006 release of "The Easter Bunny Is Comin' To Town" and this 2008 Deluxe Edition and have compared them. The deluxe edition has definitely improved the quality. I checked it on our tv and computer. It isn't noticeably clearer, mind you, but the motion is less choppy, more smoothed over, making it a better video to watch. I'm not sure why the 2006 version was like this. The old VHS tape we have of it was smoother than the 2006 dvd, too. All in all, it's a fun, good feelin', holiday classic that an avid Rankin Bass fan like me can't do without. People, if you get a copy, save your eyes and get this newer one.

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Beautiful clear copy of an Easter classic. It is wonderful to see this film on DVD, there is a noticeable improvement from the video version. Unfortunately there are no special features besides languages and subtitles. Also comes in a plastic case which is an improvement from the cardboard cases Warner Bros. usually issues. I highly recommend this DVD for grownups and children alike.

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While Peter Cottontail is certainly an excellent Rankin/Bass special, the one Animagic all Easter special (Peter Cottontail touched on all holidays and the First Easter Rabbit was cel animation) and the most popular when I was growing up was this one. While Peter Cottontail came out some years earlier, once this one appeared in 1977, it became THE perennial Easter special of the late 70's and early 80's. With it's cute lead character, Sunny, with the goofy voice, big Gadzooks, lots of colorful eggs, and the Fred Astaire character from Santa Claus is Coming to Town, this is one attention grabbing magical animation like only Rankin and Bass could have made.

For all of us who loved Santa Claus is Coming to Town, this one was very similar in it's story of the characters from their beginnings to the start of each holiday. It was a can't miss special back then, and it should get the DVD release it finally deserves for all the new kids to see this magical story in stunning Animagic! Just as it followed Here Comes Peter Cottontail when it was originally released, The Easter Bunny finally rolls into DVD town, a questionable 4 years after Peter!!